Why We Love It: Cooking is hard and unless you’re great at it, you can pretty much guarantee meal time to be a fiasco – even when provided with instruction. Freshly takes the grunt work out of meal prepping by delivering healthy, handcrafted meals to your door that you handpicked yourself. All you have to do is heat that bad boy up and you’re ready to go. Oh, and the best part? They’re not frozen.
Other just-for-fun boxes cater more to adults. For instance, Loot Crate is a $16 monthly subscription box “for geeks and gamers” containing a themed assortment of t-shirts, decals, figurines, and more. And Spicy Subscriptions is strictly adults-only, providing a monthly selection of sexy products like massage oils, candles, and adult toys for $34.95.
For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Overbuying. While a subscription box usually costs less than buying all the items in it separately, there’s a good chance you wouldn’t buy all those items if they didn’t come in your box. For instance, a $29-a-month BarkBox subscription works out to $350 each year. Chances are, that’s a lot more than you’d normally spend just for toys and treats. Over the long term, it could add significantly to the cost of owning a dog.
In addition to meals, there are subscription boxes for specific types of food items. For instance, UrthBox delivers healthy snack items each month, along with a few extras like supplements and personal care products. Prices range from $20 a month for a six-item mini box to $50 for a large box with 25 to 30 items. There are also subscription services for vegan and gluten-free foods, wine, beer, coffee, and even hot sauce.
Why We Love It: Trunk club is basically like having a personal stylist, but at a fraction of the cost. Their men’s and women’s style quiz is super thorough to ensure that each “trunk” is filled with clothing you’ll love. What’s even better is that you can approve its contents before it’s shipped to your door. Once you try everything on, you choose what to keep (and pay for) and send back the rest at no cost. You can do this on a monthly basis, or whenever you feel like you need to spruce up your wardrobe.
Another clothing subscription service, Nice Laundry, focuses specifically on socks. Every three months, it ships you six pairs of dress socks, especially chosen for you. Each quarterly shipment has sock weights and styles appropriate for the season. Socks are only available in one size, which will fit most men as well as women with larger feet. It costs $49 for one quarterly shipment, or $99 for a full year.
Each BarkBox contains four or five items, which are never the same from month to month. When you sign up, you enter your dog’s weight to get items that are sized appropriately for your pooch; you can scale up or down at any time. And if there’s an item your pup doesn’t like, you can exchange it free of charge (up to one item per month). The service costs $29 per month, with a discount for 6- or 12-month subscriptions.
If your kids are always glued to your iPad or laptop, then they'll love this subscription that teaches them how to code. Each box has an activity book with various coding projects, which kids develop into an app through the Bitsbox website. They'll be dying to show off their digital creations to friends and family, plus it gives them hours of entertainment.
Subscription shopping also has some big drawbacks. The most obvious one is that, with most services, you don’t get to choose the items you receive. You get the thrill of looking forward to a surprise package, but when you open it, the surprise isn’t always a pleasant one. You could find yourself stuck with a bunch of stuff you don’t actually want, and not enough of the stuff you need.
Stitch Fix is a personal styling service. You tell them your style and size preferences, and they send you a package of stylish goodies to try on at home. No two Fix shipments are alike. Each one is hand-picked just for you. Keep what items you like, and return the rest in a pre-paid return mailer. The services costs $20 a month for your stylist, but that fee is deducted from any items you choose to keep.