For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
athomewithnikkiReceived a nice and unexpected gift in the mail from @trytheworld . They had a nice note included stating they thought I would love their teal box 😃. I do like the box but really love the fact that the items in the box are all from Portugal. My girlfriends and I celebrated my 40th birthday in Portugal a few years back so this box reminded me of some great memories today. #trytheworld #portugal #nicesurprise
Why We Love It: With the number of perfumes out there, it can be hard to find your signature scent. Even when you do find one you like, you’re usually so over it by the time you reach the bottom of the bottle. Scentbird allows you to mix up your perfume and cologne game each month with 450+ high end scents to choose from – leaving you smelling fresh as a flower.
Unclear Value. Normally, when you shop for any product, you can look at all the choices and compare their prices to see which is the best deal. But with a subscription box service, you get a different assortment of products every month, and you don’t even know what they’re going to be. That makes it much harder to figure out whether your box is really worth what you’re paying for it.
"YogaClub is a women’s subscription service exclusively for designer yoga apparel. Each box delivers brand name athleisure styles at up to 50 percent off recommended retail prices every month or season. The company’s mission goes beyond empowering people to be active, they’re all about giving back. Every box delivered provides yoga and meditation education for elementary school children in at-risk communities."