For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.

abby_calvinIf this isn't happy I don't know what is. The birthday gift that keeps on giving. Tiffany knows me so well - a subscription to a try-new-craft-coffee service? Yes please! I did a happy dance when these showed up in the mailbox. Can't WAIT to try them - maybe in my super-nifty portable espresso maker also from the incomparable Tiffany? You are the bestest and I love you to bits! (Even without the bribe of coffee...) #mistobox #coffee #friendship


3. Papergang: Papergang by Ohh Deer is the ultimate subscription box service for stationery lovers. Every month the subscribers receive a beautifully crafted box filled with snazzy paper goodies like desk pads, notebooks, sticker sheets, art prints and other stationary treats like pens, pencils and washi tape. All the items are thoughtfully curated based on a monthly theme. Each selection is exclusive and created in collaboration with different artists. Their wide selection of products and the remarkable illustrations on each of them is what makes Papergang stand out. In addition, they plant a tree for every four boxes sold. So a big YAY for the environment too! You can also buy other cool stuff like art prints, planners, candles, jewelry and fun socks from Ohh Deer's website.


Subscription shopping also has some big drawbacks. The most obvious one is that, with most services, you don’t get to choose the items you receive. You get the thrill of looking forward to a surprise package, but when you open it, the surprise isn’t always a pleasant one. You could find yourself stuck with a bunch of stuff you don’t actually want, and not enough of the stuff you need.
abby_calvinIf this isn't happy I don't know what is. The birthday gift that keeps on giving. Tiffany knows me so well - a subscription to a try-new-craft-coffee service? Yes please! I did a happy dance when these showed up in the mailbox. Can't WAIT to try them - maybe in my super-nifty portable espresso maker also from the incomparable Tiffany? You are the bestest and I love you to bits! (Even without the bribe of coffee...) #mistobox #coffee #friendship

Overbuying. While a subscription box usually costs less than buying all the items in it separately, there’s a good chance you wouldn’t buy all those items if they didn’t come in your box. For instance, a $29-a-month BarkBox subscription works out to $350 each year. Chances are, that’s a lot more than you’d normally spend just for toys and treats. Over the long term, it could add significantly to the cost of owning a dog.
These days, subscription boxes can do more than groom you – they can dress you from head to toe. The best-known clothing subscription is Stitch Fix. This shopping service is a bit different from other subscription boxes. For $20 a month, you get a box with five items – clothing, shoes, and accessories – chosen just for you based on your style preferences. However, if you want to keep the items, you have to pay for those separately.

These days, subscription boxes can do more than groom you – they can dress you from head to toe. The best-known clothing subscription is Stitch Fix. This shopping service is a bit different from other subscription boxes. For $20 a month, you get a box with five items – clothing, shoes, and accessories – chosen just for you based on your style preferences. However, if you want to keep the items, you have to pay for those separately.
Why We Love It: Trunk club is basically like having a personal stylist, but at a fraction of the cost. Their men’s and women’s style quiz is super thorough to ensure that each “trunk” is filled with clothing you’ll love. What’s even better is that you can approve its contents before it’s shipped to your door. Once you try everything on, you choose what to keep (and pay for) and send back the rest at no cost. You can do this on a monthly basis, or whenever you feel like you need to spruce up your wardrobe.

Convenience. Having items delivered automatically each month can save shopping time. For example, LearnVest quotes a subscriber named Lindsay Karr, who’s a teacher and also the mother of a six-month-old baby. She uses the Subscribe & Save service from Amazon to get baby food, toilet paper, and other home goods on a monthly schedule. That way, she doesn’t have to take time out of her busy schedule for “running around town from store to store.”
Difficulty of Quitting. In theory, you can cancel a subscription box at any time. However, it’s not always easy to do. McCall says the hassle of canceling is often enough to make people hold on to a service, even after they’ve lost interest in it. He compares it to a gym membership you’re no longer using: As long as the fee is low enough to make it seem like a good deal, it won’t seem worthwhile to cancel the service.
Is It More Than You Need? A box isn’t a good value if it’s going to tempt you into buying more of any one item than you would normally want. Even if the cost per item is good, it’s likely to be more than you’d spend buying just one item each month. Plus, you’ll be cluttering up your house with more socks, cat toys, or bottles of nail polish than you can use.
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If you're working out in the same old gym clothes every day, it might be time to switch things up. You fill out a profile based on your workouts and style preferences, and SweatStyle selects a handful of activewear options you'll love. After your box arrives at your doorstep, you have five days to decide what you want to keep and pay for; the rest can be returned.

Stitch Fix is a personal styling service. You tell them your style and size preferences, and they send you a package of stylish goodies to try on at home. No two Fix shipments are alike. Each one is hand-picked just for you. Keep what items you like, and return the rest in a pre-paid return mailer. The services costs $20 a month for your stylist, but that fee is deducted from any items you choose to keep.
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