For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
9. Birchbox: If you're someone who hates browsing through shelves at the local beauty supplier, Birchbox is the perfect subscription service for you. Just fill out a survey to help the service customize the selection based on your personal needs and sit back. Each month, you'll receive five deluxe sample-sized hair, beauty and skincare products tailored to your personal preferences. Every item comes with a how-to guide so you can easily test out different products. Once you've discovered your favorites, you can buy their full-size versions from Birchbox's online store.

Birchbox. This is the box that started it all, and it’s still one of the most popular, with over a million subscribers. For $10 per month or $110 per year, it provides an assortment of five beauty samples – all specially chosen to meet your particular tastes. Items include lipstick, mascara, skin cream, dry shampoo, and fragrance, all from high-end brands. If you like the samples in your monthly box, you can order full-size versions from the Birchbox website. Birchbox now offers a men’s grooming box as well, with products like hair gel, deodorant, and beard oil.
Why We Love It: High quality beauty products are expensive and a gamble. Birchbox sends out samples for men and women based off your beauty profile and allows you to rate them so they can further customize your next order. You get to try out high end products to see what works best for you for next to nothing, and if you find something you like then you can purchase the full size version directly from their website. Also BirchBox were also one of the OG’s of monthly subscription boxes.
Difficulty of Quitting. In theory, you can cancel a subscription box at any time. However, it’s not always easy to do. McCall says the hassle of canceling is often enough to make people hold on to a service, even after they’ve lost interest in it. He compares it to a gym membership you’re no longer using: As long as the fee is low enough to make it seem like a good deal, it won’t seem worthwhile to cancel the service.
Say it with a Sock is a fun sock of the month club that sends quality socks from the brands you know and love. As a member, you will only receive premium socks that are sourced from the brands you know and love, like Happy Socks, Richer Poorer, Sock it to Me and Zulu Zion. Say it with a Sock has socks for the whole family (men, women, and now kids). They even let you customize the style of socks you want to gift or receive. Rest assured, your socks are guaranteed to make you smile every month!
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