For those of you not caught up on the trend (get with the times), a subscription box is pretty much exactly as it sounds. You sign up for the business of your desire, whether it be athletic apparel, stationary, makeup, or dog treats and they deliver a customized box of goodies to your door each month. Making you happier than a kid on Christmas! We love subscription boxes for that reason.
Difficulty of Quitting. In theory, you can cancel a subscription box at any time. However, it’s not always easy to do. McCall says the hassle of canceling is often enough to make people hold on to a service, even after they’ve lost interest in it. He compares it to a gym membership you’re no longer using: As long as the fee is low enough to make it seem like a good deal, it won’t seem worthwhile to cancel the service.
Trunk Club is a Nordstrom company that offers styling services for both women and men. Customers fill out a detailed style profile which, in turn, your assigned stylist uses to handpick clothes, shoes, and accessories. There is a $25 styling fee which is credited towards whatever you decide to keep, which is waived if you are a Nordstrom cardmember.
How Much Control Do You Have? Some subscription services send the same monthly box to every subscriber. Others, such as Stitch Fix, tailor the contents to your personal tastes based on a questionnaire you fill out when you sign up. A few, such as Julep, allow you to preview each month’s box before it’s shipped and skip that month if you don’t want it, or even personally choose some or all of the items you receive. This means you’ll never have to waste money on an item you don’t want – but on the downside, your monthly box won’t be a special surprise.
So there is one thing you need to remember about a few of these monthly subscription boxes, like Allure. Some offer a reduced first month rate but then will renew at a normal rate once the first month is over. That’s why it’s super important to turn off the auto-renew option on any boxes that you know you won’t want to subscribe to on a monthly basis.
Custom Picked Items. With many subscription boxes, the items you receive each month are chosen especially for you, based on your particular needs and preferences. This can be a major boon for people who have trouble finding what they like in stores, or who just don’t enjoy shopping. And for many people, knowing the items were chosen just for them increases the thrill of opening a new box. According to Dorman, getting these “handpicked” items boosts people’s self-esteem and “makes them feel unique.”
These days, you can get nearly anything in a monthly subscription box. From beauty sample boxes to meal delivery services, these companies will deliver a fresh selection of products to your door, month after month, for a flat monthly fee. People love subscription boxes for their convenience and the thrill of getting a surprise package each month. And with prices as low as $10 a month, they can look like an unbeatable deal.
"YogaClub is a women’s subscription service exclusively for designer yoga apparel. Each box delivers brand name athleisure styles at up to 50 percent off recommended retail prices every month or season. The company’s mission goes beyond empowering people to be active, they’re all about giving back. Every box delivered provides yoga and meditation education for elementary school children in at-risk communities."