For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Are These Items You Can Use? The most important thing to know before you sign up for a monthly box is whether you’ll use everything in it. With some services, such as Dollar Shave Club, it’s easy to tell, because you know exactly what you’ll be getting every month. But with others, you can’t be sure what to expect. However, you can get a pretty good idea by checking reviews online to find out what items the box has held for the past few months before you take the plunge.
Birchbox. This is the box that started it all, and it’s still one of the most popular, with over a million subscribers. For $10 per month or $110 per year, it provides an assortment of five beauty samples – all specially chosen to meet your particular tastes. Items include lipstick, mascara, skin cream, dry shampoo, and fragrance, all from high-end brands. If you like the samples in your monthly box, you can order full-size versions from the Birchbox website. Birchbox now offers a men’s grooming box as well, with products like hair gel, deodorant, and beard oil.
Other services offer books for more specific audiences. For instance, Comic Bento ships a monthly assortment of graphic novels with a cover value of at least $50 for $25. OwlCrate is a themed monthly box containing a young adult novel and various related items like pens, bracelets, and bobbleheads for $29.99 plus shipping. OwlCrate Jr. provides the same service for tweens, with subscriptions starting at $27.99 a month plus shipping.
athomewithnikkiReceived a nice and unexpected gift in the mail from @trytheworld . They had a nice note included stating they thought I would love their teal box 😃. I do like the box but really love the fact that the items in the box are all from Portugal. My girlfriends and I celebrated my 40th birthday in Portugal a few years back so this box reminded me of some great memories today. #trytheworld #portugal #nicesurprise
These days, subscription boxes can do more than groom you – they can dress you from head to toe. The best-known clothing subscription is Stitch Fix. This shopping service is a bit different from other subscription boxes. For $20 a month, you get a box with five items – clothing, shoes, and accessories – chosen just for you based on your style preferences. However, if you want to keep the items, you have to pay for those separately.
Another clothing subscription service, Nice Laundry, focuses specifically on socks. Every three months, it ships you six pairs of dress socks, especially chosen for you. Each quarterly shipment has sock weights and styles appropriate for the season. Socks are only available in one size, which will fit most men as well as women with larger feet. It costs $49 for one quarterly shipment, or $99 for a full year.
Stitch Fix is a personal styling service. You tell them your style and size preferences, and they send you a package of stylish goodies to try on at home. No two Fix shipments are alike. Each one is hand-picked just for you. Keep what items you like, and return the rest in a pre-paid return mailer. The services costs $20 a month for your stylist, but that fee is deducted from any items you choose to keep.