For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.

Stitch Fix offers boxes for men and women from both well-known and new brands like Joie, Citizens for Humanity, Original Penguin, and Converse. Items cost an average of $55 each, and the $20 “styling fee” is deducted from the cost. If you choose to keep all five items, you get a 25% discount on the lot. If not, you can send back the ones you don’t want in a prepaid envelope.

Trunk Club is a Nordstrom company that offers styling services for both women and men. Customers fill out a detailed style profile which, in turn, your assigned stylist uses to handpick clothes, shoes, and accessories. There is a $25 styling fee which is credited towards whatever you decide to keep, which is waived if you are a Nordstrom cardmember.
5. PawPost: PawPost is the purrfect subscription box service for your four-legged companion. You can choose from three box options: the Cat Box, Dog Box and the Dog Treat Box. Each box contains a carefully curated selection of eco-friendly toys, natural, grain free food and treats and hygiene products. The Dog Treat Box features only edible goodies that are delectable, nutritious and organic. All the products are sourced from brands (like Beautiful Joe’s, Mutts & Hounds and Freak MEOWt) that support animal welfare. Plus, they also do special, festive-themed boxes that include lots of holiday-inspired merch for Valentine’s Day, Halloween and Christmas (now isn't that pawsome?)
2. Hygge: Hygge believes that everyone deserves a little pampering and self-care. It's not a subscription service, it's comfort and coziness delivered to your doorstep. The Danish term Hygge (pronounced hue-guh) roughly translates to the feeling of warmth and contentment. Whether it's the soothing aroma of a scented candle, a long bubble bath, a heart-to-heart conversation with a loved one or a hot cup of chamomile tea after a rough day. Hygge is the ritual of creating a cozy atmosphere and enjoying the simple pleasures of life. Each monthly box is carefully curated with this concept in mind. Filled with an assortment of items (including a hardcover book, tea, scented candles, artisanal treats and other handmade goodies), unboxing a Hygge box is like opening a box of warmth and happiness. Not to mention the beautiful packaging that enhances the whole unwrapping experience.

On the other hand, if your favorite thing about your subscription box is getting a special treat each month, you can give yourself the same experience by creating a category in your personal budget for “mad money.” This is a sum of cash – which doesn’t have to be large – that you can spend on anything you want. It allows you to treat yourself to something special each month – and since you pick it yourself, you can be sure it’s something you’ll really use.
10. Runner Crate: Runner Crate is perfect for people who want to get or stay fit and try new things at the same time. Every month the subscribers receive cool running gear, 4 to 6 healthy snacks (like veggie chips, granola and organic snack bars) and a couple of other runner goods. The boxes also include monthly running challenges to motivate you to crush your fitness goals.
3. Papergang: Papergang by Ohh Deer is the ultimate subscription box service for stationery lovers. Every month the subscribers receive a beautifully crafted box filled with snazzy paper goodies like desk pads, notebooks, sticker sheets, art prints and other stationary treats like pens, pencils and washi tape. All the items are thoughtfully curated based on a monthly theme. Each selection is exclusive and created in collaboration with different artists. Their wide selection of products and the remarkable illustrations on each of them is what makes Papergang stand out. In addition, they plant a tree for every four boxes sold. So a big YAY for the environment too! You can also buy other cool stuff like art prints, planners, candles, jewelry and fun socks from Ohh Deer's website.
Can You Really Afford It? Although subscription boxes can contain useful items, most of them are clearly wants rather than needs. Even if a box is a good value, it’s not worth buying if you don’t have room in your budget. Financial planner Katie Colman, speaking with LearnVest, says it’s okay to splurge on a monthly crate of goodies only “as long as you’re meeting all your other financial obligations and it’s not impacting your ability to meet your goals.”
Dia&Co is the premier styling service for women sizes 14 and up. After filling out a style quiz, you’re matched with a personal stylist who hand-picks pieces based on your style, fit and budget preferences. For just $20, you get a Dia Box filled with five curated styles delivered right to your doorstep. Try them on in the comfort of your own home, then keep what you love and send back what you don’t! You’re only charged for what you keep—and your $20 styling fee is always credited toward any purchases. Shipping’s free both ways!
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