For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Custom Picked Items. With many subscription boxes, the items you receive each month are chosen especially for you, based on your particular needs and preferences. This can be a major boon for people who have trouble finding what they like in stores, or who just don’t enjoy shopping. And for many people, knowing the items were chosen just for them increases the thrill of opening a new box. According to Dorman, getting these “handpicked” items boosts people’s self-esteem and “makes them feel unique.”
1. Sparkle, Hustle, Grow: Whether you're a budding entrepreneur, running a successful business or trying to build a lucrative side hustle, Sparkle Hustle Grow's subscription box has got you covered. The monthly box contains four to six items including books, office supplies and chic accessories curated to boost your productivity and career. It also gives access to useful online resources and SHG's exclusive Facebook community of #Girlbosses run by founder Julie Ball.

4. London Tea Club: If you're a tea drinker who wants to get out of the comfort zone and explore the delicious world of rare and exotic loose leaf teas, you should subscribe to the London Tea Club already! Each month you get a new tea carefully packed in a glass vial. The box also includes a detailed note about the tea, tea estate where it was grown and the brewing instructions. The selection is curated with seasonal tea drinking in mind - something LTC's Director Cecelia Lau prefers herself. For instance, this month the subscribers got to enjoy tangy Zomba Pearls White Tea from Malawi. Lightly processed teas are perfect for summer as they are considered to be more cooling. These include white teas, green oolong teas and most young sheng and green teas. Meanwhile, roasted, fermented and aged teas which are considered to be warming are selected for their winter boxes. These include black/red teas, shou puerh, aged sheng puerhs, roasted oolongs, highly oxidized oolongs and certain roasted green teas like Hojicha. Moreover, the selection is responsibly sourced from small farms and independent cooperatives that encourage sustainable tea farming, so the curated teas are all-natural and organic.


Overbuying. While a subscription box usually costs less than buying all the items in it separately, there’s a good chance you wouldn’t buy all those items if they didn’t come in your box. For instance, a $29-a-month BarkBox subscription works out to $350 each year. Chances are, that’s a lot more than you’d normally spend just for toys and treats. Over the long term, it could add significantly to the cost of owning a dog.
On the other hand, if your favorite thing about your subscription box is getting a special treat each month, you can give yourself the same experience by creating a category in your personal budget for “mad money.” This is a sum of cash – which doesn’t have to be large – that you can spend on anything you want. It allows you to treat yourself to something special each month – and since you pick it yourself, you can be sure it’s something you’ll really use.
Why We Love It: If you’ve ever had a large dog, then you know the struggle of constantly having to buy new toys for them to chew through. Bullymake specializes in durable toys and chews for those big dogs who can destroy anything they set their mind to. The best part is that if your doggo wrecks his new toy within 14 days of receiving it, they’ll ship out a new (and more durable one) for free.
3. Papergang: Papergang by Ohh Deer is the ultimate subscription box service for stationery lovers. Every month the subscribers receive a beautifully crafted box filled with snazzy paper goodies like desk pads, notebooks, sticker sheets, art prints and other stationary treats like pens, pencils and washi tape. All the items are thoughtfully curated based on a monthly theme. Each selection is exclusive and created in collaboration with different artists. Their wide selection of products and the remarkable illustrations on each of them is what makes Papergang stand out. In addition, they plant a tree for every four boxes sold. So a big YAY for the environment too! You can also buy other cool stuff like art prints, planners, candles, jewelry and fun socks from Ohh Deer's website.

How Much Control Do You Have? Some subscription services send the same monthly box to every subscriber. Others, such as Stitch Fix, tailor the contents to your personal tastes based on a questionnaire you fill out when you sign up. A few, such as Julep, allow you to preview each month’s box before it’s shipped and skip that month if you don’t want it, or even personally choose some or all of the items you receive. This means you’ll never have to waste money on an item you don’t want – but on the downside, your monthly box won’t be a special surprise.

Why We Love it: You know the best way to put on jeans? Put on a pair of leggings instead. Not only is the quality of Fabcrate’s apparel top of the line, but it’s just plain stylish. Each piece they send you will easily make you the trendiest person in your hot yoga class, and Becky with the obnoxious floral leggings green with envy. These guys are one of our favourite monthly subscription boxes!

So there is one thing you need to remember about a few of these monthly subscription boxes, like Allure. Some offer a reduced first month rate but then will renew at a normal rate once the first month is over. That’s why it’s super important to turn off the auto-renew option on any boxes that you know you won’t want to subscribe to on a monthly basis.


Why We Love It: With the number of perfumes out there, it can be hard to find your signature scent. Even when you do find one you like, you’re usually so over it by the time you reach the bottom of the bottle. Scentbird allows you to mix up your perfume and cologne game each month with 450+ high end scents to choose from – leaving you smelling fresh as a flower.

abby_calvinIf this isn't happy I don't know what is. The birthday gift that keeps on giving. Tiffany knows me so well - a subscription to a try-new-craft-coffee service? Yes please! I did a happy dance when these showed up in the mailbox. Can't WAIT to try them - maybe in my super-nifty portable espresso maker also from the incomparable Tiffany? You are the bestest and I love you to bits! (Even without the bribe of coffee...) #mistobox #coffee #friendship
3. Papergang: Papergang by Ohh Deer is the ultimate subscription box service for stationery lovers. Every month the subscribers receive a beautifully crafted box filled with snazzy paper goodies like desk pads, notebooks, sticker sheets, art prints and other stationary treats like pens, pencils and washi tape. All the items are thoughtfully curated based on a monthly theme. Each selection is exclusive and created in collaboration with different artists. Their wide selection of products and the remarkable illustrations on each of them is what makes Papergang stand out. In addition, they plant a tree for every four boxes sold. So a big YAY for the environment too! You can also buy other cool stuff like art prints, planners, candles, jewelry and fun socks from Ohh Deer's website.

Amy Livingston is a freelance writer who can actually answer yes to the question, "And from that you make a living?" She has written about personal finance and shopping strategies for a variety of publications, including ConsumerSearch.com, ShopSmart.com, and the Dollar Stretcher newsletter. She also maintains a personal blog, Ecofrugal Living, on ways to save money and live green at the same time.
So there is one thing you need to remember about a few of these monthly subscription boxes, like Allure. Some offer a reduced first month rate but then will renew at a normal rate once the first month is over. That’s why it’s super important to turn off the auto-renew option on any boxes that you know you won’t want to subscribe to on a monthly basis.
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