2. Hygge: Hygge believes that everyone deserves a little pampering and self-care. It's not a subscription service, it's comfort and coziness delivered to your doorstep. The Danish term Hygge (pronounced hue-guh) roughly translates to the feeling of warmth and contentment. Whether it's the soothing aroma of a scented candle, a long bubble bath, a heart-to-heart conversation with a loved one or a hot cup of chamomile tea after a rough day. Hygge is the ritual of creating a cozy atmosphere and enjoying the simple pleasures of life. Each monthly box is carefully curated with this concept in mind. Filled with an assortment of items (including a hardcover book, tea, scented candles, artisanal treats and other handmade goodies), unboxing a Hygge box is like opening a box of warmth and happiness. Not to mention the beautiful packaging that enhances the whole unwrapping experience.
Overbuying. While a subscription box usually costs less than buying all the items in it separately, there’s a good chance you wouldn’t buy all those items if they didn’t come in your box. For instance, a $29-a-month BarkBox subscription works out to $350 each year. Chances are, that’s a lot more than you’d normally spend just for toys and treats. Over the long term, it could add significantly to the cost of owning a dog.
Difficulty of Quitting. In theory, you can cancel a subscription box at any time. However, it’s not always easy to do. McCall says the hassle of canceling is often enough to make people hold on to a service, even after they’ve lost interest in it. He compares it to a gym membership you’re no longer using: As long as the fee is low enough to make it seem like a good deal, it won’t seem worthwhile to cancel the service.
9. Birchbox: If you're someone who hates browsing through shelves at the local beauty supplier, Birchbox is the perfect subscription service for you. Just fill out a survey to help the service customize the selection based on your personal needs and sit back. Each month, you'll receive five deluxe sample-sized hair, beauty and skincare products tailored to your personal preferences. Every item comes with a how-to guide so you can easily test out different products. Once you've discovered your favorites, you can buy their full-size versions from Birchbox's online store.

Dia&Co is the premier styling service for women sizes 14 and up. After filling out a style quiz, you’re matched with a personal stylist who hand-picks pieces based on your style, fit and budget preferences. For just $20, you get a Dia Box filled with five curated styles delivered right to your doorstep. Try them on in the comfort of your own home, then keep what you love and send back what you don’t! You’re only charged for what you keep—and your $20 styling fee is always credited toward any purchases. Shipping’s free both ways!
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