For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Overbuying. While a subscription box usually costs less than buying all the items in it separately, there’s a good chance you wouldn’t buy all those items if they didn’t come in your box. For instance, a $29-a-month BarkBox subscription works out to $350 each year. Chances are, that’s a lot more than you’d normally spend just for toys and treats. Over the long term, it could add significantly to the cost of owning a dog.
These days, you can get nearly anything in a monthly subscription box. From beauty sample boxes to meal delivery services, these companies will deliver a fresh selection of products to your door, month after month, for a flat monthly fee. People love subscription boxes for their convenience and the thrill of getting a surprise package each month. And with prices as low as $10 a month, they can look like an unbeatable deal.
Subscription shopping also has some big drawbacks. The most obvious one is that, with most services, you don’t get to choose the items you receive. You get the thrill of looking forward to a surprise package, but when you open it, the surprise isn’t always a pleasant one. You could find yourself stuck with a bunch of stuff you don’t actually want, and not enough of the stuff you need.
7. Pipsticks: If the idea of receiving packs of cute stickers every month in your mail gets you excited then you need to get a Pipsticks subscription ASAP! They offer two subscription services — for kids and for 'pros' (adult sticker enthusiasts). Each monthly package comes with 15 or more sheets of theme-based stickers, a quote card and a fun postcard to share the sticker craze with your loved ones or pen pals. From funky food trucks and glittery unicorns to raindrops, beaches and scratch-and-sniff strawberries — each monthly pack will make the #stickeraddict in you squeal with joy. Plus, they're all set to launch a collection of chic journals, sticker books and planners that will be available from June (Spoiler: the planners come with sparkly, holographic pouches, creative prompts, sticker sheets, patterned sticky notes and much more!). You can pre-order yours here.
Unclear Value. Normally, when you shop for any product, you can look at all the choices and compare their prices to see which is the best deal. But with a subscription box service, you get a different assortment of products every month, and you don’t even know what they’re going to be. That makes it much harder to figure out whether your box is really worth what you’re paying for it.
8. Vinyl Me, Please: Vinyl Me, Please's monthly subscription service is a treat for audiophiles. Every month the subscriber receives a limited edition vinyl LP (often in color), a 12x12 album-inspired art print and a cocktail recipe to complement the music. Each Record of the Month, whether a current release or a special re-issue, is thoughtfully curated, aimed at broadening the musical taste of the subscriber. Plus, you get to enjoy additional content online, including their podcast and Spotify playlist.
"YogaClub is a women’s subscription service exclusively for designer yoga apparel. Each box delivers brand name athleisure styles at up to 50 percent off recommended retail prices every month or season. The company’s mission goes beyond empowering people to be active, they’re all about giving back. Every box delivered provides yoga and meditation education for elementary school children in at-risk communities."