For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Dia&Co is the premier styling service for women sizes 14 and up. After filling out a style quiz, you’re matched with a personal stylist who hand-picks pieces based on your style, fit and budget preferences. For just $20, you get a Dia Box filled with five curated styles delivered right to your doorstep. Try them on in the comfort of your own home, then keep what you love and send back what you don’t! You’re only charged for what you keep—and your $20 styling fee is always credited toward any purchases. Shipping’s free both ways!
Each BarkBox contains four or five items, which are never the same from month to month. When you sign up, you enter your dog’s weight to get items that are sized appropriately for your pooch; you can scale up or down at any time. And if there’s an item your pup doesn’t like, you can exchange it free of charge (up to one item per month). The service costs $29 per month, with a discount for 6- or 12-month subscriptions.
free_dominionThe #bespokepost black box. Not too exciting. A slim wallet I was excited about until I saw it was made of cheap leather and what looks like carpet pad. A terribly dull pocket square. Hot sauce, a key loop, a $10 coupon only good if you spend over $75 ($10 gift card would be much better. I could give that to a friend, drumming up more customers). I do like the tea tree products. I already use tea tree hair and skin moisturizer, and these little bottles of shampoo and conditioner are just the right size to drop in my Norton leather dopp bag for traveling. Overall, very meh.
Other services offer books for more specific audiences. For instance, Comic Bento ships a monthly assortment of graphic novels with a cover value of at least $50 for $25. OwlCrate is a themed monthly box containing a young adult novel and various related items like pens, bracelets, and bobbleheads for $29.99 plus shipping. OwlCrate Jr. provides the same service for tweens, with subscriptions starting at $27.99 a month plus shipping.
What’s the Return Policy? With many services, you’re stuck with whatever you get in your monthly box. Others let you return items you don’t want – but it isn’t always easy. Before you sign a contract, check it for details about how long you have to return items, how many items you’re allowed to return, and whether you have to pay return shipping costs.
Is It More Than You Need? A box isn’t a good value if it’s going to tempt you into buying more of any one item than you would normally want. Even if the cost per item is good, it’s likely to be more than you’d spend buying just one item each month. Plus, you’ll be cluttering up your house with more socks, cat toys, or bottles of nail polish than you can use.
free_dominionThe #bespokepost black box. Not too exciting. A slim wallet I was excited about until I saw it was made of cheap leather and what looks like carpet pad. A terribly dull pocket square. Hot sauce, a key loop, a $10 coupon only good if you spend over $75 ($10 gift card would be much better. I could give that to a friend, drumming up more customers). I do like the tea tree products. I already use tea tree hair and skin moisturizer, and these little bottles of shampoo and conditioner are just the right size to drop in my Norton leather dopp bag for traveling. Overall, very meh.
Custom Picked Items. With many subscription boxes, the items you receive each month are chosen especially for you, based on your particular needs and preferences. This can be a major boon for people who have trouble finding what they like in stores, or who just don’t enjoy shopping. And for many people, knowing the items were chosen just for them increases the thrill of opening a new box. According to Dorman, getting these “handpicked” items boosts people’s self-esteem and “makes them feel unique.”
BeautyFIX is Dermstore’s contribution to the skin care and beauty realm of subscription boxes. Curated by skin care experts, each monthly BeautyFIX includes six or more products adding up to a total value of $100+ (that’s about four times what you’ll pay for it!). In each box, you can expect to see a healthy mix of full-size and deluxe-travel-size products—including skin care, hair care and cosmetics handpicked by beauty experts and delivered right to your door. Brands included in previous boxes include: Avene, Paula’s Choice, Skinceuticals, ByTerry, Jane Iredale, Juice Beauty, and more.
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