For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Difficulty of Quitting. In theory, you can cancel a subscription box at any time. However, it’s not always easy to do. McCall says the hassle of canceling is often enough to make people hold on to a service, even after they’ve lost interest in it. He compares it to a gym membership you’re no longer using: As long as the fee is low enough to make it seem like a good deal, it won’t seem worthwhile to cancel the service.
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Custom Picked Items. With many subscription boxes, the items you receive each month are chosen especially for you, based on your particular needs and preferences. This can be a major boon for people who have trouble finding what they like in stores, or who just don’t enjoy shopping. And for many people, knowing the items were chosen just for them increases the thrill of opening a new box. According to Dorman, getting these “handpicked” items boosts people’s self-esteem and “makes them feel unique.”
GoodBeing. Formerly known as Goodebox, this service focuses on organic and eco-friendly products. It offers a choice of subscriptions: an all-beauty box that contains makeup and other beauty products, and a “lifestyle” box that adds in wellness items like sunscreen, supplements, and products for the home. Both boxes are available in a $10-per-month mini size with only two items, or a $25-a-month standard size with four to five items of varying sizes. If you choose the standard size, you can personally select one or two of the items you receive each month. You can shave a few dollars off the monthly fee by signing up for six months in advance.
Although often considered a splurge, subscription boxes can be quite the little life-savers. Say you always forget to buy razor blades until it’s too late (read: you’ve got serious razor burn)? There’s a subscription box for that. Never remember to eat breakfast in morning and feel totally drained by noon? There’s a subscription box for that. Or maybe you never have anything fun (cough, cough, educational) to do with your kids on a rainy day. Yep, there’s even a box for that. While you can’t possibly sign-up for them all, we’ve rounded up the top-rated options to help you make the best choice.
Julep. The monthly Julep box has a focus on nail polish, though it includes other beauty items as well. Unlike many services, Julep gives users the option of previewing the month’s selections and picking out the specific items they want. The service has two tiers: My Maven, which provides $40 worth of products for $25 a month, and Maven Luxe, which delivers at least $60 worth of products for $40 a month. You can save $5 a month off either service by signing up for a three-month subscription.
Frank And Oak Style Plan is a personal stylist service for men and women, exclusively for Frank And Oak products. You can choose to have Frank And Oak send you 3 items every month or every other month. Items are selected according to your size, taste, and budget preferences– and you can login 2 days before your box ships each month to add or remove items, or skip the month entirely. When your box ships, you’re billed in full for the members-only discounted price of the items in your box; up to 25% off their retail prices. If you decide not to keep any of the items, Frank And Oak will issue a refund minus the $25 styling fee for your order.