For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
"YogaClub is a women’s subscription service exclusively for designer yoga apparel. Each box delivers brand name athleisure styles at up to 50 percent off recommended retail prices every month or season. The company’s mission goes beyond empowering people to be active, they’re all about giving back. Every box delivered provides yoga and meditation education for elementary school children in at-risk communities."
Stitch Fix is a personal styling service. You tell them your style and size preferences, and they send you a package of stylish goodies to try on at home. No two Fix shipments are alike. Each one is hand-picked just for you. Keep what items you like, and return the rest in a pre-paid return mailer. The services costs $20 a month for your stylist, but that fee is deducted from any items you choose to keep.