Custom Picked Items. With many subscription boxes, the items you receive each month are chosen especially for you, based on your particular needs and preferences. This can be a major boon for people who have trouble finding what they like in stores, or who just don’t enjoy shopping. And for many people, knowing the items were chosen just for them increases the thrill of opening a new box. According to Dorman, getting these “handpicked” items boosts people’s self-esteem and “makes them feel unique.”
Difficulty of Quitting. In theory, you can cancel a subscription box at any time. However, it’s not always easy to do. McCall says the hassle of canceling is often enough to make people hold on to a service, even after they’ve lost interest in it. He compares it to a gym membership you’re no longer using: As long as the fee is low enough to make it seem like a good deal, it won’t seem worthwhile to cancel the service.
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GlossyBox. GlossyBox is a pricier service than Birchbox, with monthly rates ranging from $17.50 to $21 depending on the length of your contract. However, it gives you more for your money, providing both samples and full-sized products from trendy brands. Consumerist reports that when its sister publication, ShopSmart magazine, tried the box, it included a full-sized lipstick that would have cost $20 by itself. Unlike Birchbox, this service usually sends the same items to all its subscribers each month.
4. London Tea Club: If you're a tea drinker who wants to get out of the comfort zone and explore the delicious world of rare and exotic loose leaf teas, you should subscribe to the London Tea Club already! Each month you get a new tea carefully packed in a glass vial. The box also includes a detailed note about the tea, tea estate where it was grown and the brewing instructions. The selection is curated with seasonal tea drinking in mind - something LTC's Director Cecelia Lau prefers herself. For instance, this month the subscribers got to enjoy tangy Zomba Pearls White Tea from Malawi. Lightly processed teas are perfect for summer as they are considered to be more cooling. These include white teas, green oolong teas and most young sheng and green teas. Meanwhile, roasted, fermented and aged teas which are considered to be warming are selected for their winter boxes. These include black/red teas, shou puerh, aged sheng puerhs, roasted oolongs, highly oxidized oolongs and certain roasted green teas like Hojicha. Moreover, the selection is responsibly sourced from small farms and independent cooperatives that encourage sustainable tea farming, so the curated teas are all-natural and organic.
There are ways to get some of the perks of subscription boxes without having to commit to a monthly service. For instance, if what you like about them is having products specially chosen to fit your style, you could join a loyalty program like Sephora’s Beauty Insider. This program rewards you for shopping at the store with bonus products tailored to your tastes.