Overbuying. While a subscription box usually costs less than buying all the items in it separately, there’s a good chance you wouldn’t buy all those items if they didn’t come in your box. For instance, a $29-a-month BarkBox subscription works out to $350 each year. Chances are, that’s a lot more than you’d normally spend just for toys and treats. Over the long term, it could add significantly to the cost of owning a dog.
For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
9. Birchbox: If you're someone who hates browsing through shelves at the local beauty supplier, Birchbox is the perfect subscription service for you. Just fill out a survey to help the service customize the selection based on your personal needs and sit back. Each month, you'll receive five deluxe sample-sized hair, beauty and skincare products tailored to your personal preferences. Every item comes with a how-to guide so you can easily test out different products. Once you've discovered your favorites, you can buy their full-size versions from Birchbox's online store.
"YogaClub is a women’s subscription service exclusively for designer yoga apparel. Each box delivers brand name athleisure styles at up to 50 percent off recommended retail prices every month or season. The company’s mission goes beyond empowering people to be active, they’re all about giving back. Every box delivered provides yoga and meditation education for elementary school children in at-risk communities."