For most people, the big advantage of subscription boxes is the fun factor. Experts who spoke with LearnVest about the psychology behind subscription boxes say people enjoy the suspense of looking forward to each month’s box and wondering what it will contain. As addiction expert Amanda Dorman explains, “Waiting for that box each month – not knowing what it is, but knowing it’s coming – creates an adrenaline rush.” It’s like getting a birthday gift every month.
Unclear Value. Normally, when you shop for any product, you can look at all the choices and compare their prices to see which is the best deal. But with a subscription box service, you get a different assortment of products every month, and you don’t even know what they’re going to be. That makes it much harder to figure out whether your box is really worth what you’re paying for it.
Convenience. Having items delivered automatically each month can save shopping time. For example, LearnVest quotes a subscriber named Lindsay Karr, who’s a teacher and also the mother of a six-month-old baby. She uses the Subscribe & Save service from Amazon to get baby food, toilet paper, and other home goods on a monthly schedule. That way, she doesn’t have to take time out of her busy schedule for “running around town from store to store.”
7. Pipsticks: If the idea of receiving packs of cute stickers every month in your mail gets you excited then you need to get a Pipsticks subscription ASAP! They offer two subscription services — for kids and for 'pros' (adult sticker enthusiasts). Each monthly package comes with 15 or more sheets of theme-based stickers, a quote card and a fun postcard to share the sticker craze with your loved ones or pen pals. From funky food trucks and glittery unicorns to raindrops, beaches and scratch-and-sniff strawberries — each monthly pack will make the #stickeraddict in you squeal with joy. Plus, they're all set to launch a collection of chic journals, sticker books and planners that will be available from June (Spoiler: the planners come with sparkly, holographic pouches, creative prompts, sticker sheets, patterned sticky notes and much more!). You can pre-order yours here.
"YogaClub is a women’s subscription service exclusively for designer yoga apparel. Each box delivers brand name athleisure styles at up to 50 percent off recommended retail prices every month or season. The company’s mission goes beyond empowering people to be active, they’re all about giving back. Every box delivered provides yoga and meditation education for elementary school children in at-risk communities."
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